The decision was made to help rapidly progess its digital transformation strategy.
Peter Williams, CEO at Timsco (pictured above), said: “We are delighted to be teaming up with Salesforce — they will help us to deploy new digital integrations into our acquisition process that will create efficiencies for both us and our clients.
“Our rapid expansion plans rely on market-leading technology and the ability to be agile in response to a fast-changing digital landscape.
- Can self-employed clients get access to finance?
- Timsco Finance plans to put together tech proposition over coming months
- Timsco Finance aims to offer regulated bridging advice early next year
“In a sector that is heavily reliant on paper and spreadsheets, our mission is to utilise technology to provide bridging and commercial consumers with an ease of experience and transparency that makes this sector more competitive, accessible and connected.”
Caleb Kilroy, account executive at Salesforce, added: “We are thrilled to power [the property finance comparison website’s] digital transformation as it delivers more value and builds stronger relationships with customers.”