Jason James

West One bolsters BTL team to support 2021 growth strategy



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West One Loans has expanded its BTL division with a number of senior hires.

Jason James (pictured above) has been appointed as a national account manager, joining the company from Bluestone Mortgages.

The specialist lender also recruited Kitt Makwana to work as a key account manager, after previously working for Together.

In addition, Paul Huxter has joined to support the distribution extension strategy.

West One Loans is advertising several support roles, as the division expects take full advantage of the opportunities in the specialist sector in 2021.

This follows the launch of the lender’s first mortgage club with Dynamo for Intermediaries in December 2020.

The lender also completed a brand refresh last month with a redesigned website, which now carries more details of the product ranges available.

Andrew Ferguson, managing director of BTL at West One Loans, said: “The BTL division has strong growth ambitions for 2021, and these additions to the team are a key part of that strategy.

“We are keen to make our proposition more widely available to the intermediary market and expand our distribution through networks and mortgage clubs in order to take full advantage of the opportunities for the specialist sector in 2021.

“Brokers will now be able to transact with us in the manner they choose, either directly through our new channels or through one of our master broker partners.”

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