Nick Smith

Sales director acquires stake in Reward Finance Group




Nick Smith, group sales and marketing director at Reward Finance Group (pictured above), has acquired a significant minority stake in the lender for an undisclosed sum.

The transaction will see Nick take an equal shareholding with joint managing directors Tom Flannery and David Jones.

Johannesburg-listed Tradehold – majority owned by South African billionaire Dr Christo Wiese – will retain its majority stake in the group.

“We have just come off the back of a record year and our busiest quarter to date, highlighting the fact that our core products are in demand now more than ever,” said Nick.

“I was delighted to be invited to join the equity ranks with Tom and Dave and look forward to continuing to drive the business forward with continued support from our backers.”

Reward team
The Reward Finance Group team

Tom added that the transaction was very much part of its long-term strategic plan.


“Nick joined the business last year to lead our sales and marketing efforts and stage two was always about an equity stake for him.

“Dave and I love everything about the business and the fact that we are genuinely making a difference to business owners’ lives.”

Tom added that he and Dave remained fully committed to the business and were going nowhere.

“This deal with Nick is the first step in the longer-term succession planning for Reward and, between the three of us and the wider management team, we will continue to drive the business forward in the alternative finance space.”

Nick added: "Reward’s future is extremely promising.

“We have significant capital available to lend, and our ability to structure and complete deals within days, using multiple assets and taking a practical and pragmatic approach to lending, enables us to build bespoke funding solutions for our clients – something that is unique in the SME lending space.”

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