The figures go against the views of those who have claimed millennials do not think about saving and investment.
Growth Street felt simple digital interfaces and investment products offered by alternative lenders were aimed at giving younger people greater investment flexibility than ever before.
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Greg Carter, CEO of Growth Street (pictured above), explained that millennials had traditionally been underserved by conventional investment products.
“In the past, investment products have targeted older individuals with higher disposable incomes, but Growth Street is turning this convention on its head.
“We’re delighted to see that almost 40% of our investors are under 35.
“Growth Street’s values are aligned with millennials’ financial philosophy: that investment products should be accessible, fair and simple.”
In April 2017, Growth Street surpassed the 600 investor mark since it launched its peer-to-peer lending for individuals in December the year before.
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