The products will be funded by specialist lenders, including Kent Reliance, Saffron Building Society and Castle Trust.

A number of building societies are also involved with the mortgage tailor product (see below), including Family Building Society, Bath, The Mansfield and Penrith building societies.

The Private Label brand was originally launched in the 1990s by a group of industry leaders with the same trading name.

Rob Jupp, CEO of Brightstar, said: "Private Label is a tribute to Stephen Knight and his legendary former team, many of whom are still involved in senior positions in the mortgage market.

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“Private Label by Brightstar gives the trailblazing concept a modern, post-MMR feel, while remaining as innovative and product challenging as its predecessor.

“Private Label will give our chosen partners reward for their brand loyalty with the UK's leading specialist distributor as it will win their advisers business over their non-Brightstar competition.”

The products include the self builder, aimed at high-net-worth clients building bespoke properties; the temporary letter, for landlords letting properties on a short-term basis; the day one remortgager, for clients who wish to remortgage their buy-to-let property before the usual six-month period; and the mortgage tailor, bespoke solutions offered in collaboration with building societies.