The platform — which has been trialled across a base of over 50 customers — allows companies to take total control of their fundraising activities.

Envestry for Scale-Ups enables companies to set their fundraising campaign length — whether they want to run a long campaign for a large raise, a series of short micro-raises or open themselves up to funding in response to positive news.

Scott Haughton, chief operating officer at Envestors (pictured above), said that this was all about empowering companies and giving them the best chance to raise funds.

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“An own-brand fundraising platform prepares businesses for their whole growth cycle, looking beyond a single raise and making sure that once a business secures investors, they are able to keep them happy and warm, ready for their next round.”

The platform claims to offer a new way of crowdfunding:

• a customisable own-brand crowdfunding platform that can be launched in less than one hour
• secure data room with restricted document access to support investor due diligence
• full regulatory cover — FCA, GDPR — within the UK
• an investor relations tool — including a Q&A section — that makes keeping shareholders up to date easy
• 365-day fundraising: no cap on campaign length or number of fundraising rounds
• secure database for housing investor details
• syndication options to share deals with a network of 7,000-plus angel investors