Damien Druce

Damien Druce joins Black & White Bridging as commercial director

Damien Druce has been appointed as commercial director at Black & White Bridging, the rebrand of regional lender Bath & West Finance.

Damien previously held senior sales roles at LendInvest and Castle Trust and was director of intermediaries at Assetz Capital.

Over the past two years, Damien has been a consultant for a number of lender clients.

He will now be responsible for driving Black & White’s growth plans, working alongside founder Martyn Smith.

“I am delighted to be joining Black & White Bridging, the new identity of Bath & West Finance,” Damien said.

“Martyn and I intend to take the best of an already respected short-term lending brand and build on those foundations to create a national presence and bring our particular style of bridging to a wider audience.

“While there are many new lenders in the sector, not one of them brings the level of proven service standards and intimate knowledge and experience of the sector that Black & White does.”

Martyn added: “Black & White Bridging is committed to the intermediary sector and, while advisers have access to an astonishing range of lenders, old and new, the simple truth is that few of them are able to match the expectations of the broker market on a consistent basis.

“Black & White intends to change that perception by offering introducers a service that delivers on every level with no grey areas and will ultimately set the bar for excellence for the future.”

He commented that he and Damien were looking forward to raising the profile of the new brand and developing its proposition to brokers.

“With his passion for short-term lending, allied to our collective experience in this space, Damien will occupy a central and pivotal position in the new business.

“In taking our brand to market, he brings a deep appreciation of what brokers want from a lender, which will be central to our approach.”

Bath & West Finance was established in 2013 to provide short-term, unregulated lending via advisers in the South West.

Black & White Bridging will expand its coverage throughout the UK during 2021.

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