Vida enhances sales service to improve broker support

Vida has improved its sales service in order to better support brokers and clients.

As part of this, the lender has expanded its relationship management teams with new hires — by doing so, all members now have more defined responsibilities in order to provide dedicated, tailored support and build closer relationships with Vida’s key intermediary partners, including clubs, networks and specialist distributors.

It also introduced a key account manager (KAM) finder, which allows brokers to get to know the KAM in their area and contact them directly.

Richard Tugwell, director of mortgage distribution at Vida (pictured above), said: “We are proud to continue to evolve our proposition and meet the complex needs of brokers and their clients. 

“Our relationships are hugely important to us, so we have put time and resources into ensuring our relationship teams can provide packagers, panels and brokers with a first-class service and be able to accommodate their needs every step of the way. 

“It also reinforces our commitment to offer greater opportunities for intermediaries and their clients who are locked out by the high-street lenders.”

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