In his new role, he will be leading on Clean Air funding schemes and HTB’s climate-based asset finance proposition, as well as managing its broker flow business in the north of England.
Bill, who has 20 years of experience in the asset finance sector, joins HTB from Advance Finance & Leasing, where he worked as director of corporate sales for 13 years.
Prior to this, he spent four years as a corporate development manager at Lombard Corporate Finance.
Commenting on his appointment, Bill said: “Having worked on the other side of the fence for the past 13 years, I have experienced varying levels of service from other funders.
“I have been impressed by HTB’s specialist proposition around brokers and UK businesses, and the bank’s determination to provide them with outstanding service levels.
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“When you factor in its growth aspirations and vision to be the go-to bank in its chosen markets and to do all of this with excellence and integrity, this makes HTB an attractive business to be a part of.
“I’m excited to be joining the team at this time in HTB’s story and to play my part in its success.”
Paul Bartley, managing director for asset finance at HTB (pictured above), added: “Having Bill join our already growing team further enhances our capability and appetite to not only pursue our ambitious growth strategy, but to further support our brokers, who are seeing increasing demand for sustainable assets across a wide range of sectors.
“We will continue to support funding for proven technologies as well look to build on last year, in which we significantly increased our funding of assets that help reduce emissions.”
Last year, HTB’s asset finance division funded over £24m of climate-based sustainable assets, including electric cars and vans, LED lighting, renewable power generation and recycling plants.
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