A development lender has responded to calls from its broker partners to assist them in generating more business by creating a free marketing service which will help maximise business levels.
In 2012, Regentsmead, a principal provider of development funding, commissioned a survey amongst its many broker partners and asked them amongst other things what the biggest problem they faced in these challenging times.
The majority responded to say that they wanted assistance in generating more business from their extensive database of introducers or developers, but they did not necessarily know how to get the best from the contacts they have or how to approach them.
The brokers asked whether Regentsmead could come up with some marketing material to assist them with their contacts and maximise their potential; this is exactly what the lender has done, as a free service to all of its broker partners.
Regentsmead commissioned one of its designers to come up with something simple, easy to use and effective which would enable its broker partners to quickly e-mail their contacts with an effective message to bring in more business from their existing databases.
This is now available, from the beginning of 2013 and without charge, for all of its broker partners.
James Bloom, Chief Executive of Regentsmead, commented: “As the broker partners who work with us regularly know, we are far more than just a lender, we are always looking for innovative ways to help our broker partners generate more business and we will always go the extra mile to help them. We have launched many new innovations but we believe this one will benefit our broker partners the most and we are offering this as a completely free service to them.
“We are in difficult times and we need to help the broker community as much as possible. We are here to support brokers and we have acted on the feedback we have received, launching this at the beginning of the New Year. We believe this brings great opportunity for those who are working with a long established self-funded lender.
“2012 was our busiest year on record and we have more loans now than at any time in our lending history, we only see this upward trend continuing given the worsening liquidity position of the mainstream lenders and certain specialist lenders coming out of the market.”
New innovations for brokers can only help to cement the relationship Regentsmead has with its broker partners. It shows that even after being in business for nearly 80 years there is always something new around the corner for Regentsmead.
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