<
p>LendInvest has announced the appointment of an ex-Microsoft Senior Executive as its new Chief Marketing Officer.
Bart Boezeman was Director of Global Brand and Marketing Strategy of the computer software company and will brings over two decades of creative marketing experience to the P2P lender.
LendInvest CEO Christian Faes has welcomed Bart to the team, saying his expertise, ideas and drive would contribute to the lender’s brand development.
“Bart’s interest in the alternative finance sector and passion for LendInvest’s core value proposition will help drive our marketing strategy going forward,” said Christian.
“It is very important that we are able to take the LendInvest brand to the next level with this appointment, which is why we spent such a long time recruiting for the role,” explained Christian, who stated he had been overwhelmed with the calibre of candidates that applied.
Bart described the opportunity of joining LendInvest as ‘delicious’ and is excited to join the team.
“They are a company that is clearly set on doing things in a very different way,” said Bart.
The mortgage industry is one that is ready for something new, and the LendInvest vision is an extremely exciting one.”
LendInvest has announced the appointment of an ex-Microsoft Senior Executive as its new Chief Marketing Officer….
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