“That's not the way the world works,” explained John.
"FinTech should provide seamless, invisible financial tools to make running businesses easier in a time-starved environment.
“Our new card does exactly this and we have become Europe's first alternative lender to provide card access to business finance at point of sale."
John made his comments after JustCashflow’s BusinessPlus Prepaid MasterCard Card was highly commended in the ’Business Product Innovation of the Year’ category at the Business Moneyfacts 2016 awards.
The card was launched in November and provides businesses with a credit line of up to £25,000.
It aims to help businesses manage their cash flow by providing a line of credit and payment flexibility, as and when they need.
"We recognised that it’s not enough to simply provide SMEs with much needed funds – they need quick and effective access to really help them manage their day-to-day transactions and cash flow," added John.
"It is great to get such positive external endorsement so soon after launching the card and we have rapidly followed this up with another first for a European alternative lender, by launching a mobile app that allows customers to manage finances on the go,” said John.
Just Cashflow launched the mobile app earlier this month.
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