The programme has been created to enable suppliers and their end customers to access a quick pricing engine as well as an immediate credit-decisioning process to grow the volume of sales.

MAF aims to simplify the process of accessing finance for customers with the platform issuing a decision in principle online within 60 seconds.

Dave Chapman, director at Midlands Asset Finance (pictured above, left), said it was really excited about the launch of its vendor programme.

“The partnership is also designed to assist with increasing sales and efficiencies for the supplier of the product.

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“The platform also verifies the end customer’s ID remotely through the platform to take this administration away from the supplier, which is different to other online platforms in the marketplace.”

The scheme is being rolled out across the country and MAF are looking for vendors to join the programme.

Sue Chapman, managing director at Midlands Asset Finance (pictured above, right), added: “We understand how important it is to be able to move at a fast pace, deliver the very best level of service to differentiate yourself from the competition.

“Our programme is a ‘deal enabler’ and will unquestionably help suppliers close out more sales.”